23. Facebook signs deal with Universal to give users access to licensed music


https://www.theguardian.com/technology/2017/dec/21/facebook-signs-deal-with-universal-to-give-users-access-to-licensed-music

Image result for facebook

The article shows how the Universal Music Group are going to  soon become the first major music label to give license  of their recorded music and also their publishing catalogues for use on Facebook sites like Facebook, Instagram and its other owned properties.

  • "We are excited to bring that to life on Facebook, Instagram, Oculus and Messenger in partnership with UMG. Music lovers, artists and writers will all be right at home as we open up creativity, connection and innovation through music and video.”
  • Within this alliance, users will be able to upload videos that contain licensed music on Facebook and it will be able to open to a variety of music.
Lastly, this is increditably helpful towards both these companies as music can be shared in a instance and go viral on a social media site as big as Instagram and Facebook. In addition, this gives a better user experience to the online users which a bigger plus has will keep them using the sites whilst giving profit to both the organisations.

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