key notes Judith Butler: gender roles Butler believes traditional feminists are wrong to divide society into ‘men’ and ‘women’ and says gender is not biologically fixed. By dividing men and women, feminists accidently reinforced the idea of differences between the two genders Butler believes gender roles are ‘a performance’ and that male and female behaviour is socially constructed rather than the result of biology. Butler and the media If gender is a ‘performance’ rather than biological, we then need to think about what is influencing that ‘performance’. And that’s where the media comes in. How might the media influence our behaviour in terms of gender roles? Angela McRobbie: empowering women McRobbie is a British cultural theorist known for her work analysing magazines aimed at women and teenage girls in the 80s and 90s. McRobbie highlights the empowering nature of magazines such as Cosmopolitan and Glamour, taking a different perspective to traditional feminists. ...
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